Persona Deck

Welcome, Team!

Enter your group number to get started.
Example: TA-01, TB-12, TE-44

Personas from innovationprofessional.com

Choose Your Personas

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Group
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Pick Two
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Reveal
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Research
Step 2 of 4

Select two numbers from the grid

Each number links to a hidden persona. Pick two to discover who you will work with.

Selected: 0 / 2

Meet Your Personas

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Group
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Pick Two
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Reveal
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Research
Step 3 of 4

Your two personas

Read both profiles carefully. Copy the information into your PowerPoint slide and discuss with your group. Then select ONE persona to take forward.

Copy for PowerPoint
Discussion time

Select ONE persona to research

Tap the persona your group has agreed to focus on. This cannot be undone.

Research Phase

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Group
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Pick Two
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Reveal
4
Research
🎯

Persona Locked In!

Your group has selected a persona. Time to dive deep.

Your Persona

Linked SDGs

Sustainable Development Goals

These are the SDGs most relevant to your persona's lived experience. Use them to frame your research.

🔍 Research Tasks

    ❓ Suggested Interview Questions

      📋 Next Steps

      • Prepare a 5-minute presentation on the problem space around your persona and the linked SDGs
      • Identify at least 3 stakeholders who would be part of the problem ecosystem
      • Draft a How Might We question that connects your persona's challenge to the SDGs
      • Come ready to share your findings with the full cohort
      Copy research brief
      Personas from innovationprofessional.com